Initially we took the decision to run Deeside as a separate
entity. In hindsight this was not a good idea because it starved our resources
and isolated parts of our team. There were also constant questions about
the boundaries for admin work. These were issues we needed to iron out if we
were to grow bigger.
This year we are running Wrexham and Deeside as one large
area (in terms of our administration work) and this has made things simpler. It
has facilitated the new Duty Manager system (one driver becoming full-time
manager with no driving) and the monthly management meetings have
enhanced our communication.
On reflection this is starting to utilise the capacity of our
booking system. As we add more customers, drivers and journeys it exploits the
economies of scale our electronic systems were built for. It is reassuring as volumes
increase, rather than struggling to cope, we are simply becoming more
efficient, profitable and ambitious.
