Last week I wrote about preparing a ten minute presentation. It went better than expected. The reason being, my focus was well and truly drawn to what makes DrivenByQ better than the competition.
In a nutshell, we specialise in corporate travel, supporting companies who require external chauffeur services. Our bespoke ‘cloud’ software helps manage their bookings while keeping our overheads low. For customers this means three things.
Focussing so closely on these points proved especially useful this week when I visited a customer. They already employ our service but were unaware we had branched out. By explaining how we operated differently to their current (main) supplier, they understood the benefit and promptly agreed to increase use of our service.
Giving a presentation to a business club was a great opportunity. Little did I realise it would secure bookings before actually delivering it. Perhaps I should prepare a few more?
